A moderated online discussion board is a modern day research tool designed to share ideas and experiences and gain insight through discussion. a private Similar to online forum, only participants invited to participate, login to respond to pre-determined open text questions and polls.
The discussions appeal to all demographics nationwide and the quality engagement and written responses provide verbatim transcripts and high quality actionable insights.
As we all face the ongoing challenges of COVID-19 and social distancing, our tech-savvy digital online research tools provide ideal solutions for conducting research projects traditionally suited to in-person focus groups.
Our experience shows connecting with consumers using communication methods they are familiar with and enjoy, and engaging them using intuitive digital tools, translates to gathering quality feedback and fresh ideas safely and efficiently.
We offer five variations of moderated focus group approaches dependent on your project, goals and timeline. Options include four online variations where participants connect in real time via video, keyboard or a hybrid of both as well as traditional face-to-face focus groups.
Similar to the concept of facilitated Zoom meetings, online focus groups are an effective way to gather viewpoints and engage and understand your customers in our digital age.
Online Discussion Boards – Online Focus Groups – Private Forums – Online Chats – Heat Maps – Online Research
We Use Digital Technology To Transform Research
We Know How To Engage And Understand Your Customers In Our Digital Age And Covid-19 Environment
Formerly known as TouchScreen Marketing & Research, based in Christchurch, we provide a range of research services to our clients throughout New Zealand.
Client satisfaction is paramount and we pride ourselves on our main source of new business being from referrals from satisfied clients.
Special Covid-19 Offer
1 This is the way to engage and understand your customers in our digital age.
2 The discussions appeal to all demographics nationwide and the quality engagement and written responses provide verbatim transcripts and high quality actionable insights.
3 Connecting with consumers using communication methods they enjoy and are familar with, translates to gathering quality feedback and fresh ideas quickly.
Running over 3 days meant I was able to take my time and answer the questions with care, and login numerous times when it suited me.
We tested our packaging and marketing materials and have since altered them based on the market feedback.
Thank you for the opportunity to be a part of this innovative approach! I really enjoyed it.